Age Checking Compliance Solutions: SWL-AGEFACT

Helping retailers to encourage a greater culture of challenge throughout their stores, reducing the chances of underage sales.

A key challenge for retailers selling age-restricted products is ensuring staff are always challenging customers of a young appearance. The challenge will always be a confrontational process which some staff may feel uncomfortable with.

SWL-AGEFACT poses the question to young customers if they are old enough to buy a particular product, and captures their declarations when they respond.

Put simply, when a customer is challenged about their age, they are required to press a button on the unit to self-certify that they are old enough. This process has many benefits, for example when combining this solution with a culture of challenge that routinely requests a young person to display their ID, this will reduce the likelihood of Trading Standards fines.

SWL-AGEFACT can be a standalone, robust, portable system that can sit on the checkout desk of any business that sells age-restricted products, from convenience and department stores through to off-licences.

Alternatively, SWL-AGEFACT can be linked through to an EPoS system. This further improves the culture of challenge, as every time an age-restricted product is scanned, the EPoS terminal will request customer age declaration via SWL-AGEFACT before that item transaction can continue.

This forces the requirement to challenge customers and will ensure the process becomes embedded within your organisation.

Key Benefits:

• Drive public awareness of age restricted products and your age checking policy through the system’s bold visual impact
• Helps to promote a culture of challenge within your business, giving staff more support and courage to ask younger customers for ID
• SWL-AGEFACT’s highly visible appearance helps to deter young people from attempting an illegal transaction
• Help to reduce the threat of in-store violence following consumer backlashes to new legislation, for example increases in minimum age requirements
• Demonstrate to your customers, local communities and organisations including Trading Standards that you’re going the extra mile to address the problem of underage purchasing
• Demonstrate to young customers that age checking is standard practise and that underage purchasing will not be tolerated
• Reduce the likelihood of costly fines for underage sales as you’re more likely to pass routine test purchases

Technical Information:

• Captures all customer age declarations
• Captures exact date and time stamps and also the unit ID for matching with EPoS data (when using a non-integrated unit)
• Holds over 1,000 days of data
• Minimal store management interaction required:
• Easily interchangeable graphic panels for when age limit regulations change
• Always on: Mains powered with internal battery backup
• No data/network cabling required (non-integrated version only)
• Continually-lit button emits a bleeping sound to notify staff when it has been pressed
• Graphic panels are designed to incorporate your unique branding

Contact the SWL team with your questions or to arrange a solution demonstration.